Advertising

Amid rapid growth in 2020 and in anticipation of further transformation in 2021, PremiumMedia360, the advertising data automation company, has made three key hires to its leadership…
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Pilot Participants Included Johnson & Johnson, McDonald's, Nestle, O2, Virgin Media; GroupM, Havas, IPG, Mindshare, OMD, Zenith; 15+ Adtech Providers & Publishers The…
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Criteo S.A. (NASDAQ: CRTO), the global technology company powering the world's marketers with trusted and impactful advertising, today announced changes to its Board of Directors.…
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Emodo, an Ericsson company focused on data activation and monetization, is partnering with CKDelta, a member of CK Hutchison Holdings, to help improve the accuracy of data in the…
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Insider Intelligence today announces that Zia Daniell Wigder is joining the company as senior vice president of content. Wigder, who recently left her position as chief global content…
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The National Advertising Division (NAD) of BBB National Programs today launched its NAD Complex Track advertising challenge process, a new customized option to support complex cases…
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Nearly 80% of people globally have said it isn't enough to have people of various ethnicities, backgrounds, and appearances in advertising but that they expect companies to do a better…
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LoopMe, the outcomes-based video platform, today announced its flagship product, PurchaseLoop, can now be used to optimize and provide attribution for connected TV (CTV) campaigns in…
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Vistar Media, the leading global provider of software for digital out-of-home (DOOH), is partnering with the world’s largest omnichannel DSPs to launch the first real-time bidding open…
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Dynata, the world's largest first-party data and insights platform, announced the acquisition of Sharpr, a leading knowledge management, content syndication and publishing platform.…
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