Advertising

There's an unlikely contender for the eCommerce crown - the king of the physical retail space: Walmart. It seems counterintuitive, but key to Walmart's success in the eCommerce arena…
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Criteo S.A. (NASDAQ: CRTO), the global technology company powering the world's marketers with trusted and impactful advertising, today announced changes to its Board of Directors.…
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App Annie, the leading mobile data and analytics company, today announced the availability of App Annie Ascend. This will introduce the first mobile performance suite that…
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Dynata, the world's largest first-party data and insights platform, ranked as the No. 2 "Data & Analytics Provider" and among the top 10 of the "Most Innovative Suppliers" in the…
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The most recent stats show that, in the first quarter of 2020, over 8 million active advertisers were using Facebook to promote their products and services, while on Instagram, there…
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As the U.S. market becomes increasingly mobile-first, Adjust continues to invest in simplifying agency partner integrations, while offering brands long-term solutions to improve…
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Extreme Reach announced that company veteran, Kevin Crummy, and long-time ad tech sales leader, Erik Schear, will lead the organization's national sales team, both as Vice President of…
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Permission.io and RockTree LEX sign Greater China partnership Permission.io announced that it has signed an advisory agreement with RockTree LEX to provide strategic support as part…
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Attention and Emotion Measures Reveal Propensity for Advertising Creative to Drive Impact of Paid Media Investment Realeyes, a leader in computer vision and emotion AI, revealed the…
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Hard Rock and Squarespace Fumble during the Big Game Amazon is a big winner in strategic ad rankings with its "#BeforeAlexa" ad in the 16th consecutive Kellogg School Super Bowl…
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