Classy, creator of world-class online fundraising software for nonprofits, announces the launch of Classy for Facebook. The announcement was made during a keynote speech by Classy CEO, Scot Chisolm, during the company’s conference for nonprofit professionals, Collaborative: Virtual Sessions. This expanded product offering provides a direct integration with Facebook Fundraising, enabling individual fundraisers to boost their reach and raise more by duplicating their Classy fundraising page to the world’s largest social media platform, all with seamless reporting for nonprofit customers.
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Peer-to-peer fundraising has always been at the heart of Classy’s product suite and with the Classy for Facebook integration, fundraisers can now easily extend their reach by raising money on both Classy and Facebook simultaneously while keeping their progress in sync. A supporter utilizing powered, peer-to-peer fundraising page can create a Facebook fundraising page directly through their dashboard. Their imagery, personal headline, and fundraising goal automatically pushes through for a flawless experience. When donations are received through Facebook, they are instantly reflected on the Classy page for cohesive reporting. Automated milestone emails, reflecting totals raised on both platforms, motivate and thank fundraisers for hitting their goals during the campaign.
“Now, more than ever, individuals are looking for ways to support causes that are empowering the world for good,” said Scot Chisholm, CEO and Co-Founder to an audience of over 8,000 nonprofit professionals registered for Collaborative: Virtual Sessions. “Social media creates a powerful platform for fundraisers to support nonprofits by tapping into their network. By offering a seamless integration with Facebook, we are improving the fundraiser experience. Ultimately, this enables nonprofits to amplify their reach, expand their impact and raise more critical funds for their organization.”
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