PerformLine Enters 2026 With New CEO and Additional Funding to Accelerate AI Product Expansion Plans
PerformLine is pleased to announce the appointment of Chris Calhoun as Chief Executive Officer, marking an exciting next chapter as the company accelerates its expansion across the financial services compliance and marketing-compliance landscape.
Chris brings a wealth of experience providing software solutions for financial services clients. Most recently, as CEO, Americas of Treasury Intelligence Solutions (TIS), Chris strengthened the company’s U.S. presence, improved operational and financial performance, re-architected the global strategy, and guided the business through a successful transaction in 2024. As a seasoned SaaS executive, he has consistently delivered exceptional value for customers by building world-class products and teams across multiple verticals, including trading, risk management, wealth management, and treasury, both domestically and globally.
Chris joins PerformLine at a pivotal moment as demand continues to grow from banks, fintechs, and other regulated enterprises that need comprehensive compliance oversight across their marketing and sales ecosystems. This new phase of growth—fueled by additional investment from M33 Growth in PerformLine’s continued AI product expansion—will focus on enabling clients to efficiently scale their go-to-market operations and drive operational and financial excellence.
PerformLine Founder Alex Baydin, and CEO for the past 18 years, will continue to serve as a Board Member and remain deeply engaged in the business. “I, and the rest of the Board of Directors, believe that Chris’s experience scaling SaaS businesses serving highly regulated industries makes him the ideal leader to drive PerformLine’s next chapter. I look forward to supporting PerformLine from a new perspective and am excited to see PerformLine build upon its legacy to reach new phases of growth,” said Baydin.
On his appointment, Chris said, “I look forward to working with Alex, M33, and the PerformLine team on the next stage of growth for PerformLine. Alex has built a phenomenal business, which is evidenced in PerformLine’s talented and dedicated employees, category-defining solutions, and blue-chip client base. With our current momentum, the additional investment from M33, and a strong AI-focused strategy, the future for PerformLine is bright.”
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“M33 is excited about this next phase,” added Brian Shortsleeve, Co-Founder of M33 Growth. “Chris brings exactly the kind of operational excellence, financial discipline, and talent-building culture we need to scale PerformLine. We’re confident that with Chris at the helm, PerformLine will accelerate its growth trajectory while remaining deeply committed to delivering compliance excellence for our clients.”














