Seasoned Startup Executive Poised to Accelerate Growth for the Leading Creator Management Platform
GRIN, the leading creator management platform for influencer marketing, today announced that Charlie Besecker has joined the company as Chief Revenue Officer. In his new role, Besecker will be responsible for overall revenue growth, leading U.S. and international sales, marketing, and customer success, as well as GRIN’s vertical-market expansion and enterprise sales strategy.
“We are excited to welcome Charlie to the GRIN team. He has great experience in scaling companies, at huge multipliers, very quickly”
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Driven by the exploding creator economy, GRIN’s creator management platform is poised for rapid worldwide growth in 2023 and beyond – having doubled revenues from 2020 to 2021 and nearly tripling its revenues from 2021-2022. Besecker brings substantial sales, business development and operational expertise to GRIN, having previously served as Chief Revenue Officer at ecommerce player Route, with the company ascending to a 1.25B valuation in 3 years under his leadership. Prior, Besecker held several revenue leadership roles at Qualtrics, an experience management vendor that was acquired by SAP for $8 billion in 2021.
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“We are excited to welcome Charlie to the GRIN team. He has great experience in scaling companies, at huge multipliers, very quickly,” said Brandon Brown, Co-founder and CEO of GRIN. “As a bold, visionary revenue leader, he brings a strong track record of success across multiple disciplines, including sales, marketing and customer success. His leadership will be critical as our company and the creator economy enter a very high-growth period and GRIN scales up to serve new customers and markets.”
