Episode 182: Improving Technology Sales Renewal Processes: with Brian Fitzgerald, Chief Revenue Officer, Augury
Brian Fitzgerald, Chief Revenue Officer at Augury, a pioneer in Machine Health and Process Health solutions joined as a guest in this episode to talk about what can help B2B tech teams drive better vendor, partner and renewal processes:
Key topics covered:
- Technology sales and platform renewals: what should be done to make it easier for end users
- How can technology sales evolve further to make the buying process more user friendly
- Benefits of subscription and self-serve models