SalesTech Star

Episode 176: B2B Marketing Tips with Inbar Yagur, Director of Content and Product Marketing at Lusha

Inbar Yagur, Director of Content and Product Marketing at Lusha a go-to-market intelligence platform, designed for sales, marketing and recruitment teams joined us in this episode of the SalesStar Podcast to chat about a few marketing tips that are crucial to current day challenges:

Key topics covered:

  • What drives content marketing effectiveness
  • Growing online engagement metrics in a crowded digital market
  • AI and its impact on modern marketing

 

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