Episode 174: B2B Customer Engagement with Mike Molinet, Co-Founder, Thena
Mike Molinet, Co-Founder, Thena spoke about the impact of messaging tools and how they are set to create new fundamentals for business communication in this episode:
Key topics covered:
- The growth of messaging / communication platforms in B2B
- How can B2B teams use these platforms to drive more sales and marketing collaboration and quicker output
- The importance of having a messaging/collaboration platform