Ecommerce & leadership trailblazer equips entrepreneurs with a roadmap for principled leadership to help their businesses become “dragonproof” in any season.
Rick Wilson, ecommerce pioneer and CEO of Miva, announced the launch of his new book, Dragonproof Principles. The book identifies a 10-point leadership philosophy which builds the connection between situational awareness, principled decision-making, and healthy work culture to help businesses thrive amid volatile economic and social conditions.
Building on his life’s work as the pioneering leader of one of the world’s top ecommerce platforms, Wilson brings a unique vantage point from the front row of modern entrepreneurship. His direct experience shepherding thousands of merchants through the greatest economic crisis in a generation led the CEO to a powerful new understanding of what works and what doesn’t for business leaders facing unprecedented and relentless unknowns.
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“I hope to inspire readers to see how a principled approach to entrepreneurial leadership has the power to make a real, tangible impact on their co-workers, their industry, and the world…as well as generating sustainable success.” – Rick Wilson, CEO of Miva
“With so much change and volatility over the last two years, there’s been a complete paradigm shift on what it means to be an entrepreneur. It can be daunting for most people just to think about starting or running a business with such uncertainty, as well as massive industry dragons competing against them for every dime,” says Rick Wilson, CEO of Miva. “My goal for Dragonproof Principles is to demonstrate why entrepreneurship itself is a noble pursuit. I hope to inspire readers to see how a principled approach to entrepreneurial leadership has the power to make a real, tangible impact on their co-workers, their industry, and the world…as well as generating sustainable success.”
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Over the last two years, entrepreneurs have faced fierce volatility, consolidating competition from Amazon, the rapid acceleration of technological advancements, and evolving social trends around how such tech is used. Rather than falling victim to this “war on entrepreneurship,” Dragonproof Principles equips readers with 10 core principles of leadership to set the course for success.
Specific leadership topics include:
- Connecting entrepreneurial passion with pragmatic decision-making
- Aligning market awareness with the right strategy and tactics
- Building a holistic work culture as a competitive advantage
- Crafting a brand voice approach which works in today’s content environment
- The urgency of integrating self-care into leadership
