The company’s OKRs4All initiative offers Gtmhub’s Essentials plan free of charge for unlimited users and launches new certification courses to help everyone get started with OKRs
Gtmhub, the leading strategy execution platform, announced the launch of its OKRs4All initiative, which will provide the company’s Essentials plan of objectives and key results (OKR) software with unlimited users free of charge to businesses of any size. Gtmhub’s OKRs4All initiative seeks to empower all organizations by bringing equitable access and education around strategy execution based on the OKR methodology.
Over the past few years, OKRs have become the standard framework for operating companies in the technology sector. Now companies of all sizes and industries are exploring the power of OKRs to create resilient, high-performing teams and organizations. Through the OKRs4All initiative, Gtmhub aims to democratize access to using OKRs and enable better goal-setting for companies by offering free access to its capabilities, including OKR creation and management, templates, app integrations, audits, and more.
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“At Gtmhub, we believe OKRs are so pivotal to the success of modern businesses that everyone should have the ability to craft, implement, and optimize outcome-focused OKRs to better execute strategy at their organization,” said Ivan Osmak, CEO of Gtmhub. “The pandemic accelerated fundamental changes to the way we work. As we move to the now of work, Gtmhub can help organizations connect strategy to execution by creating clear sight lines between strategy, priorities, and ongoing progress.”
The Essentials plan includes a slew of features embedded in Gtmhub’s software. This includes everything from OKR creation and management, key result types, design scores and templates, alignment and planning sessions, customizable audit histories, and access to OKR certification courses and hands-on user support. In addition to these features, all new Gtmhub customers will have unlimited view-only users to create better alignment for anyone that does work for their business. Users can accelerate their adoption through Gtmhub’s App Marketplace, which has OKR templates, Insightboards, and other educational tools and support components available.
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In addition to launching its free for all platform, Gtmhub is also offering two new interactive courses as part of its OKRs4All initiative for both beginners and strategy practitioners:
- The free OKR Fundamentals email course provides an overview of the history of OKRs and the value of creating well-crafted OKRs with empirical evidence. This course is for OKR beginners and goes into key basics for creating and tracking OKRs for their businesses.
- The OKR Practitioner Certification course expands on those basics and is designed to give core foundational knowledge of OKRs. The certification will give participants the ability to write outcome-focused OKRs and the understanding of how to embed OKRs to simplify their work.
“Gtmhub courses and certifications are such an important part of our OKRs4All initiative because it creates equitable access to the fundamentals of OKRs. Our courses are made for those who are just now learning about OKRs and those who are ready to become strategy execution pros,” adds Osmak. “We understand that all organizations are different, and there is no one-size-fits-all approach to OKRs. The Gtmhub OKR courses and certifications apply to any OKR methodology, allowing you to tailor the learnings to suit your business.”
