Folloze Launches COVID-19 Initiative to Support Customers and Marketing Teams in Unprecedented Times
Program helps companies rapidly adapt to the new digital-only reality and deliver engaging experiences and virtual events
Folloze, provider of the world’s leading Personalized B2B Marketing Platform, announced its pledge to support others during the ongoing COVID-19 pandemic. Through a multi-pronged initiative consisting of business solutions, best practices and community workshops, Folloze is helping the B2B marketing community, marketing agencies and organizations, and its own customers and prospects to successfully weather the current storm, bolster digital personalization capabilities, and ultimately attain their revenue goals.
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“No one, and no organization, can go it alone right now – we are all in this together. At Folloze, we are fortunate to be well-positioned to help others succeed through the crisis and are proud to play our part in doing so.”
“Over the past several weeks, marketing teams have demonstrated resilience, creativity and resourcefulness to help their companies navigate an uncharted marketplace,” said Etai Beck, CEO and cofounder of Folloze. “To drive greater impact in these uncertain times, companies are doubling down on their ABM, digital personalization and virtual event motions. With today’s announcement, Folloze stands ready with the tools, best practices and support to help organizations thrive despite these challenging circumstances.”
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Supporting the B2B marketing community
During the crisis, marketing teams have innovated creative solutions to overcome obstacles and continue driving the business forward, and many of their marketing leaders are eager to join with their community to share their experiences and learn from each other.
To facilitate such sharing of ideas and best practices, Folloze is hosting a weekly community-driven workshop, where marketing leaders and practitioners gather to discuss ways to close the revenue gap and deliver on their revenue goals. These workshops are focused on idea sharing and problem-solving and explicitly preclude selling of any sort.
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