Launches micro-fulfillment centers to scale service and meet growing demand
Dunzo, India’s go-to app for essentials and consumables, has witnessed firsthand the true potential of being a lifeline for its cities during the pandemic. With a 320% growth in demand for essentials, Dunzo has graduated from being a convenience app to the leading quick commerce platform in India.
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Dunzo Daily, the latest offering from Dunzo, harnesses the efficiency of micro-fulfillment centers to ensure top-selling consumables are always available and can be delivered ultra-fast to users across the city. Replacing their daily corner shop runs, urban users are adopting quick commerce at scale and Dunzo is paving the way for this transformation across Indian cities.
“At the heart of Dunzo’s operations lies our mission to make digital interactions with the offline world more convenient, safe, and seamless. With Dunzo Daily, we will be able to offer a targeted selection of SKUs based on consumer demand and drive store and delivery efficiency with a full-stack model that runs via micro-fulfillment centers, making sure that users get their daily and weekly essentials delivered to them in 15 mins time,” says Kabeer Biswas, CEO & Co-Founder, Dunzo.
Deploying over 250 MFCs to serve 700 plus neighborhoods through a network of local merchants, Dunzo Daily will provide a selection of the top 1,500 SKUs which would enable a more consistent ordering experience with faster delivery turnaround times. Dunzo’s Gross Merchandise value is expected to grow from its current $200M, at a CAGR of 150% over the next two years. Through this model of growth, Dunzo aims to scale operations to 20 cities by 2023.
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