Recognized as a finalist in two categories for effective campaigns that drove online sales
ChannelAdvisor Corporation a leading provider of cloud-based e-commerce solutions, announced that, for the second year, it’s a finalist for the prestigious Google Premier Partner Awards. ChannelAdvisor is recognized in the Online Sales and Account Team categories, highlighting companies that drive online sales in moments of shopper deliberation and discovery and teams that deliver advertiser growth through best-in-class digital campaigns.
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“ChannelAdvisor is once again acknowledged by Google for our achievements — this time, in brand new categories,” said Link Walls, vice president of digital marketing strategy at ChannelAdvisor. “Our Managed Services team strives to create innovative solutions to empower brands and retailers to connect with consumers at every stage of the buyer journey. Being a finalist in two categories shows us that despite the challenges of the pandemic, our support and expertise can help our customers grow and stay agile.”
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During the height of the pandemic, ChannelAdvisor executed several successful campaigns that enabled a popular sporting goods brand to increase revenue up to 206% YoY. This achievement earned ChannelAdvisor its nomination in the highly competitive Online Sales category. Leveraging Google tools, like Smart Shopping and Dynamic Search Ads, ChannelAdvisor’s team of digital marketing experts identified new performance opportunities and segments of the client’s business to highlight. Combined with effective advertising campaigns, the ChannelAdvisor customer saw sales soar. Simultaneously, ChannelAdvisor’s collaborative relationship with the client, ongoing performance analysis, and focused weekly strategy sessions resulted in its Account Team nomination.
These award nominations further strengthen ChannelAdvisor’s strategic alliance with Google and affirm the multichannel commerce platform’s position as a leading e-commerce solution provider to brands and retailers worldwide. Earlier this year, ChannelAdvisor joined the exclusive Google Partners International Growth program, which features a network of established providers with proven experience in helping brands and retailers expand their reach and capture new audiences globally.
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