Bossa Nova Acquires AI Company, HawXeye

Bossa Nova

Company welcomes Professor Marios Savvides as Chief AI Scientist and expands AI research partnership with Carnegie Mellon University

Bossa Nova, the leading provider of real-time, on-shelf product data for the global retail industry, today announced the acquisition of the artificial intelligence company, HawXeye.

Founded by Prof. Marios Savvides and Andy Lin, HawXeye is a spinoff of Carnegie Mellon University (CMU). The company has introduced significant advancements in face detection and object recognition technology. Prof. Marios Savvides has joined Bossa Nova as Chief AI Scientist bringing over 18 years of experience in deep learning, facial biometrics, and object recognition. Savvides will be responsible for advancing AI capabilities within the retail environment, resulting in precise product recognition at large scale, highly accurate identification of out-of-stock and misplaced products.

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Additionally, Bossa Nova also announced a new partnership with the CyLab Biometrics Center at Carnegie Mellon University. Founded and led by Savvides, the lab will advance research in AI, analytics, and robot perception in retail and autonomous navigation. With the addition of HawXeye and CMU’s technical expertise, leadership, and research, Bossa Nova gains exclusive licenses to more than 52 core IP properties in deep learning, correlation filters, 3D modeling, and additional product recognition technologies.

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Bruce McWilliams
Bruce McWilliams

“With the leadership of Prof. Savvides, the HawXeye team has an impressive track record of successfully transferring AI research out of a lab environment and into reliable and scalable products,” said Bruce McWilliams, CEO of Bossa Nova. “We have only scratched the surface of what’s possible in retail and together, we will accelerate the development of advanced, AI-powered, data-focused solutions. We’re thrilled to welcome the HawXeye team and Prof. Savvides to Bossa Nova and to further expand our relationship with CMU.”

Prof. Marios Savvides
Prof. Marios Savvides

“Bossa Nova is changing the retail ecosystem. They deliver unparalleled real-time product data to the largest retailers in the world through fully autonomous service robots,” said Prof. Marios Savvides, Chief AI Scientist of Bossa Nova and director of CyLab Biometrics Center at CMU. “When combined with their robotics technology, our AI can unlock unprecedented levels of accuracy, reliability, and scale in retail scene understanding. With Bossa Nova, we’re confident we can create a new era of retail data and analytics.”