Anand Iyer Appointed as VP of Performance Marketing at EverQuote, Inc.
EverQuote, Inc., a leading online insurance marketplace in the US, is pleased to announce that Anand Iyer has joined as VP of Performance Marketing. Mr. Iyer will be responsible for growing search engine marketing audience and report to Jayme Mendal.
“Anand’s experience managing complex technical projects and performance marketing teams at Amazon and eBay will have a significant positive impact on our culture and processes,” said EverQuote COO Jayme Mendal. “We’re delighted to welcome Anand to the EverQuote team.”
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“I am deeply inspired by EverQuote’s vision to make consumers’ lives better by protecting life’s most important assets. I plan to leverage my background and skills in marketplaces and digital marketing to help EverQuote become the most trusted insurance destination for millions of consumers,” said Iyer.
Iyer was most recently Director of Performance Marketing at eBay, running multiple multimillion-dollar global SEM campaigns across 25+ countries. Prior to that, he worked at both Microsoft and Amazon in program/product management, launching new products that touch billions of consumers.
EverQuote operates a leading online insurance marketplace in the US, connecting consumers with insurance providers. The company’s data & technology platform matches and connects consumers seeking to purchase insurance with relevant options from the company’s broad direct network of insurance providers, saving consumers and providers time and money. EverQuote was founded with the vision of applying a scientific, data-driven approach to help consumers find the best price and coverage for their individual insurance needs.