Digital media and sales veteran to fuel customer acquisition and bolster revenue
Zype, the infrastructure for digital video, today named Andrew Leighton as the new Senior Vice President of Sales. Leighton joins Zype with over two decades of streaming sales experience in the enterprise media and entertainment industry and will focus on scaling Zype’s sales organization to meet the ever-increasing demand for its award-winning, API-first streaming video infrastructure software.
Leighton previously held leading sales roles at a variety of successful streaming organizations including early and mid-stage startups. Prior to joining Zype, Leighton was the VP of Sales, North America at You.i TV, a software provider for Tier 1 media and entertainment companies developing cross-platform video apps. Before his time at You.i TV, Leighton was a large contributor to the success of thePlatform / Comcast Technology Solutions, an industry-leading video content management platform, where he oversaw and developed their Eastern Region business and secured contracts with many of their largest customers. Leighton began his career in digital media at Globix, where he was Senior Director of Business Development and helped the company become an early internet and streaming giant.
“The video streaming landscape is rapidly evolving as the demand for video streaming continues to accelerate. At Zype, we’re working with top enterprises to seamlessly integrate a digital infrastructure that meets the needs of viewers around the world,” said Ed Laczynski, CEO of Zype. “Andrew’s proven leadership in enterprise media sales is a valued asset that will inspire our customers and scale demand. We’re honored to welcome Andrew as the newest Zypester and have him lead and support our vision in established and new markets.”
Read More: SalesTechStar Interview With William Tyree, Chief Marketing Officer At RingDNA
“The OTT revolution is just beginning, and whoever can best help companies navigate the opportunities and massive challenges ahead will determine who emerges as an industry leader,,” said Leighton. “Joining Zype was not a difficult decision. As a company with a great culture, a great product line, great customers, and customer-first values, I’m proud to join the team and lead in its commitment to building this industry-leading enterprise scale video streaming service.”
Even before the COVID-19 pandemic, Zype experienced an increase in demand as more enterprises began moving to video to extend audience reach. However, with more people staying home, streaming video services have become consumer staples, not just for entertainment, but fitness, e-learning, e-commerce, and more. Leighton will play a critical role in harnessing this surge in growth by helping enterprises drive revenue and engagement with the most connected and reliable cloud-based video content management and distribution infrastructure.
Read More: New 21st Century Prospecting Online Course From Sandler
