SalesTech Star

Top SalesTech News Of The Week – 16th March 2020: Featuring Yext, Park Place Technologies, PandaDoc, and More

PandaDoc released the findings of a BRAND NEW research, while Limelight CRM re-branded itself and Criteo launched a new traffic generation solution. But that wasn’t all in Technology Sales and Sales Tech this past week.

Catch all the important news and expert insights in this SalesTech News round-up.

Quote-of-the-Week

 

 

The faster you’re able to respond in a precise, concise and detailed manner, the higher your chances are of converting the lead.

Ashkan Rajaee, CEO At TopDevz

Guest-Post-of-the-Week

 

 

 

2019 was the year of privacy, programmatic, and streaming wars. In 2020, where is ad tech heading?
Catch these Top AdTech Predictions For 2020 By Jun Group’s CEO Corey Weiner.

 

Q&A with the expert

When it comes to solving the MANY challenges in marketing and sales, martech and salestech has evolved to offer users everything they need and more. Yet, some of the basic challenges still remain for marketing and sales. Can you talk about some of the most common challenges that you feel martech/salestech won’t solve because to solve them requires a mindset change?

I think that martech and salestech is reducing the need for certain types of sales reps and marketing admin functions by automating process and using AI to reduce workloads, and compressing CPQ and digital commerce, but I do not believe these will ever fully replace the need for a sales person in more complex solution selling scenarios or for larger ticket items.

Gabriel Smith, Chief Evangelist, Pricefx

TOP NEWS OF THE WEEK

 

 

Yext Offers Answers Product For Free To Help Brands Deliver Accurate And Timely Information About COVID-19

Park Place Technologies Names Jeff McCullough Global Vice President Of Channel Sales

New Research By PandaDoc And G2 Finds Buyers Require A Better Sales Process, Not Just A Better Sales Rep

Digital Experience Strategy Critical For B2B Marketing Success Finds Report By ON24

From team SalesTech Star

 

Thinking Of Using Videos In Your Next Sales Outreach? These tips by Tyler Lessard, VP of Marketing at Vidyard will help!

On another note, in case you missed our latest episode of The SalesStar Podcast, catch it NOW!
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