Offers industry leading integration of session replay within the Qualtrics XM Platform™
Quantum Metric, the pioneer in Continuous Product Design, today announced Embedded Replay for the Qualtrics platform, an integration of Quantum Metric session replay within the Qualtrics XM Platform™. The new integration delivers real-time understanding of customer behaviors, sentiment and intent, tightening what is already a critical customer workflow for both companies. This enables customers to discover improvements in the digital experience quickly, reducing the time to gather insights and take action.
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“Businesses today need to be able to empathize with their customers,” said Bryce Winkelman, Chief Strategy and Business Officer of Quantum Metric. “Our close relationship with Qualtrics has already allowed us to deliver significant value to the businesses we support by connecting customer feedback to the cause of that feedback. With Embedded Replay, we are going one step further, using quantified empathy to understand customer needs, the “why” behind them, and the business impact within a single platform.”
Embedded Replay allows organizations to leverage Qualtrics’ experience management capabilities to understand trends in customer feedback at scale and easily pivot to Quantum Metric’s session replay to watch the digital user experience, all without leaving the Qualtrics user interface. This new dashboard view seamlessly combines experience data from Qualtrics, with visual session replay data from Quantum Metric, giving companies more valuable customer insights.
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“Great experiences create competitive advantages for any organization,” said R.J. Filipski, Global Head of Ecosystem at Qualtrics. “Our integration with Quantum Metric will help companies deliver differentiated digital experiences, which are critical to attracting and retaining loyal customers today.”
