Joins Global Community to Give Back
4ocean, the purpose-driven company founded to help end the world’s ocean plastic crisis, has officially joined 1% for the Planet, committing to donate 1% of annual sales to support non-profit organizations focused on environmental causes.
Since its founding in 2017, 4ocean has been on a mission to stop the ocean plastic crisis by recovering trash from the world’s oceans and coastlines, while advocating for sustainable innovation and inspiring people around the world to reduce their consumption of single-use plastics.
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Through worldwide support and the sale of its post-consumer recycled material bracelets and other products, 4ocean pledges to remove one pound of trash from oceans and coastlines for every product sold.
“We’re excited that in addition to our One Pound Promise, we’re now able to offer customers another way to help the environment,” said 4ocean co-founder Alex Schulze. “Similar to our efforts in ocean trash removal, 1% for the Planet relies on a worldwide community to work together in order to improve our planet. We’re honored to be part of this movement, alongside so many influential members, brands, and non-profit organizations.”
To date, through their ongoing trash removal operations, 4ocean has officially removed more than six million pounds of trash from the ocean and coastlines – a statistic that is documented and audited by the Better Business Bureau. The company currently employs more than 300 people in the US, Indonesia, and Haiti.
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“Currently, only 3% of total philanthropy goes to the environment and, only 5% of that comes from businesses. The planet needs bigger support than this, and our growing network of member businesses is doing its valuable part to increase giving and support on the ground outcomes. We’re excited to welcome 4ocean to our global movement of over 2,000 businesses,” says Kate Williams, CEO of 1% for the Planet.
By contributing 1% of their annual sales, over 2,000 1% for the Planet members from 45 different countries have raised over $225 million to support approved environmental non-profits around the globe. Non-profits are approved based on referrals, track record and environmental focus. Thousands of non-profits worldwide are currently approved.
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