1E Announces New Initiative to Disrupt the Traditional Enterprise Software Sales Model
Ripping up the traditional approach to enterprise software sales, 1E has revealed a new engagement model designed to simplify and de-risk the experience IT buyers have when procuring software.
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“Time and time again enterprise software projects fail to deliver against promises. So we think it’s crazy people are asked to put up cash for software without being 100% confident it’s the right solution to address their needs”
1E is challenging the status quo of the enterprise sales model by offering its technology and professional services at $0 so companies can run its cutting-edge endpoint management tool, Tachyon, in their environment and see real impact before deciding to buy. This removes high levels of risk from the sales process and puts the responsibility with the vendor to prove the technology works beyond a demo, proof of concept or even a pilot.
If after six months value is demonstrated and Tachyon becomes an indispensable tool, 1E helps to create an active business case for an ongoing commitment that’s built on real outcomes rather than conjecture. However, if customers aren’t completely convinced after that period, 1E will also help remove the technology for $0, with the customer owing nothing.
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“Companies are naturally concerned about choosing smaller, more nimble and innovative companies due to the perceived risks they’d take on. But our approach places the risk squarely with 1E as the supplier, which is where it should be. It’s on us to show you that our tools deliver as we say they do,” comments Sumir Karayi, Founder and CEO of 1E.
“The threat of a recession means we also have to innovate in the way that we do business. That’s why we’ve taken this step to own the financial risk on behalf of our customers. Although it’s tough out there right now, we’ve seen a substantial surge in business. This is partly through having the right product to help organizations deal with the massive increase in remote working and to help them reduce their overall IT costs, but partly because we’re making it incredibly easy for people to engage with us,” Karayi concludes.
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