Apple co-founder rolls out Efforce to enable any investor to help the planet and participate in the massive $250 billion energy efficiency market
The acclaimed co-founder of Apple, Steve Wozniak, is rolling out his second company, Efforce, to transform and disrupt the energy efficiency market, 45 years after starting the computer company that changed technology forever. His new business may be on track to do the same with a token listing yesterday that sent its market capitalization to $950M in the first 13 minutes,10 times the listing price. The company had received an initial valuation of $80M by investors in private sales.
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Efforce is a marketplace that enables companies to undertake energy efficiency measures at no cost so that they can invest their liquidity in more critical tasks. With Efforce, for the first time, the energy efficiency market is accessible to large and small investors alike — regardless of borders — who can then monetize the transferable energy savings.
Currently, financing energy efficiency measures can be a complex mix of financial and regulatory challenges that limit the speed of growth. Efforce uses an innovative web-based platform to leverage the blockchain, and tokens called WOZX, as the mechanisms to create a seamless platform to spur global energy efficiency. Efforce’s WOZX tokens were listed yesterday on hbtc.com.
When Wozniak started Apple his goal was to build smaller, more efficient machines that one day could be accessible to anyone. Through his involvement in Efforce, Wozniak continues to focus on efficiency, broadening business access to energy improvements as well as public access to energy efficiency investments.
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“Energy consumption and CO2 emissions worldwide have grown exponentially, leading to climate change and extreme consequences to our environment. We can improve our energy footprint and lower our energy consumption without changing our habits. We can save the environment simply by making more energy improvements,” said Wozniak. “We created Efforce to be the first decentralized platform that allows everyone to participate and benefit financially from worldwide energy efficiency projects, and create meaningful environmental change.”
“In these difficult times, many small companies are struggling,” said Jacopo Visetti, project lead and co-founder, Efforce. “They can’t afford to switch to LED lighting, streamline production processes, or even insulate to conserve heat, all of which could save them money in the long term. Efforce allows business owners to safely register their energy upgrade project on the web and secure funding from all types of investors around the world. The companies will then have more available cash to use for other critical projects such as infrastructure or hiring.”
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