Bizzabo Raises $138 Million to Power the Hybrid Future of Professional Events
Bizzabo, the world’s leading Event Success Platform, announced it has raised $138 million in Series E funding. The investment is led by Insight Partners, with participation from previous investors, Viola Growth, Next47, and OurCrowd. Bizzabo will use the investment to meet surging demand for its platform globally and expand its category-leading capabilities as COVID-19 reshapes the future of the professional events industry. With the round, Bizzabo sets a new precedent for the largest private investment in an event technology platform.
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Without in-person events, organizations have turned to virtual conferences and trade shows to connect with customers and grow their business. With that, virtual events have enabled organizers to safely reach a wide audience, ensure event ROI, and deliver valuable data points to shape future strategies. Given the benefits, even with a COVID-19 vaccine imminent, virtual events aren’t going away anytime soon. Looking forward, events that combine in-person experiences with digital components will become the new normal.
“The future of professional events isn’t virtual-only,” said Eran Ben-Shushan, CEO & Co-Founder of Bizzabo. “Our data shows very clearly that while virtual events have major benefits, attendees and businesses want to get back to live events. To stay relevant, marketers and event organizers will need to implement a hybrid strategy that blends together the best parts of virtual and in-person experiences.”
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Bizzabo’s event success platform empowers organizations to manage, measure, and grow professional events across the globe and in any format — virtual, in-person, or hybrid.
“COVID-19 has permanently transformed the professional events category,” said Matt Gatto, a Managing Director at Insight Partners, who will join the Bizzabo board of directors. “Bizzabo’s impressive growth and momentum began pre-pandemic and accelerated during it as they launched the industry’s first end-to-end event technology solution. Their pedigree in both in-person and virtual events and their impressive execution capabilities have them well-positioned to lead this rapidly evolving space. We are excited to partner with their leadership team and to support them in this new phase of growth.”
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