Twenty Over Ten, an industry-leading SaaS company, announced a robust line-up of new updates to its Lead Pilot tool to help advisory businesses improve their inbound marketing efforts. These new additions will enable financial advisors to better manage their content and communications in less time, generate new leads from digital marketing, and grow their businesses – completely virtually. The platform now boasts the addition of curated automated drip campaigns, gated content, Facebook Pixel for retargeting content readers, and pre-written weekly market summaries.
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“The pandemic has pushed advisory businesses across the world to shift their marketing efforts completely digital and right now more than ever, lead generation is crucial to the success of advisory firms,” said Ryan Russell, co-founder of Twenty Over Ten. “The addition of these four new features to the Lead Pilot platform have been on our product roadmap since we formally launched Lead Pilot in February. We decided to fast track these improvements and additions so that our users can better serve their clients and prospects digitally at a time when it’s much needed.”
New Ways to Reach Clients and Prospects With Curated Automated Drip Campaigns
With curated automated drip campaigns, advisors have a fast and easy way to launch 30, 60, and 90-day campaigns designed to nurture prospects and clients along their journey. Lead Pilot’s curated campaigns take a cross-channel approach combining email marketing, social media, and landing pages to lead to stronger engagement and healthier relationships.
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