Contentsquare, the global leader in experience analytics, announced a $190 million Series D funding round, bringing total funding to date to $310 million. This round is led by BlackRock’s Private Equity Partners team, who joins existing investors Bpifrance (through their Large Venture fund), Eurazeo Growth, Canaan, GPE Hermes, Highland Europe, H14 and KKR, most of whom participated in this round. Sapiance Capital Limited is also providing credit to the company.
“We will also invest in sales and marketing in key geographies to fuel our rapid market expansion.”
This new capital will help Contentsquare to continue to invest heavily in innovation, including AI- based and predictive analytics, and expand its business across the Americas, Europe, Asia and Middle East.
“This investment during these uncertain times is a proof of the fantastic job our teams have done,” said Jonathan Cherki, Founder and CEO, Contentsquare. “It validates the strength of our vision for the next 5 years and extends our global leadership in experience analytics at a time when these capabilities are critical to all businesses. We have the ambition to accelerate the world’s digital transformation, by unlocking a full understanding of online behaviors.”
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With a mission to empower brands to create better experiences, the Contentsquare platform analyzes customer behavior through billions of anonymous web, mobile and app interactions, in full respect of data privacy laws such as EU GDPR and California CCPA, and transforms this knowledge into intelligent recommendations that increase revenue, engagement and growth.
By integrating the broadest set of data including content, UX, product, pricing, acquisition channel and technical performance, Contentsquare provides more accurate insights and AI- powered recommendations for improving digital results across the entire customer journey.
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