Pipedrive, the leading CRM for sales teams, announced that it is among the first apps featured on Samsung AppStack, a new easy-to-use and customizable platform for small and medium-sized companies looking to accelerate their business in today’s economy.
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Scott Fratianne, VP of Channels Sales & Partnerships at Pipedrive said that being one of the founding applications within Samsung’s new marketplace is a great opportunity to support salespeople in their work wherever they are located. “Mobility has become a critical component within the SMB market, with many organizations being entirely run on mobile devices. As smartphones are the primary device that sales professionals are using to communicate with prospects and customers these days, there is a natural fit for Pipedrive to collaborate with Samsung, a market leader in mobility solutions.”
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The number of software being purchased directly through marketplaces and not through vendors is constantly increasing. Forrester is predicting that 17% of the $13 trillion in B2B spend will flow to marketplaces by 2023.
“For many small businesses, access to technological knowledge and resources has been a major obstacle to adapt to the digital-first economy,” said Taher Behbehani, Head of the Mobile B2B Division, SVP and General Manager, Samsung Electronics America. “AppStack is a platform where SMBs can go to get a collection of highly-rated app recommendations, from a partner they can trust. We’re thrilled Pipedrive is joining AppStack to support SMBs through their digital transformation journey.”
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