LexisNexis InterAction and Foundation Software Group Team Up to Help Firms Improve Business Development Outcomes
The integration allows firms to use best-in-class technology to grow revenue by better understanding and serving their clients
LexisNexis Legal & Professional, a leading global provider of information and analytics, announced a new collaboration with Foundation Software Group, developer of the first firm intelligence platform for law firms. The relationship will initially focus on the integration of Foundation with LexisNexis® InterAction®, a leading client relationship management (CRM) solution purpose-built for legal and professional services, to empower the business development efforts of law and professional services firms.
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“Law firm marketing and business development departments need a holistic view of client relationships to support their wide range of work from strategic planning to pipeline management. This natural integration of InterAction and Foundation provides insight into work that has been done, lawyers who did it, and all the parties involved – giving firms a competitive advantage,” said Scott Wallingford, General Manager and Vice President of LexisNexis Legal Business Solutions.
The combination of industry-leading CRM plus data management and firm intelligence solutions provides an unmatched experience, enabling firms to more efficiently leverage their collective knowledge to better understand and serve their clients and grow revenue. The streamlined integration will connect the contact and relationship content in InterAction with the rich client, matter, party, and lawyer data within Foundation. Unifying this data will offer firms insights needed to win specific opportunities, providing clear connections between relationships, opportunities, and experiences.
“Both Foundation and InterAction are focused on empowering firms to successfully execute their business development strategy,” said Barry Solomon, Executive Vice President of Foundation Software Group. “This holistic best-of-breed solution enables firms to efficiently connect the dots across the client lifecycle from marketing initiatives to work being done by the lawyers, improving both the business and practice of law.”
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