UPSTACK Acquires Pioneering Technology Consulting Agency Avail Partners

UPSTACK Acquires Pioneering Technology Consulting Agency Avail Partners

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Founders Dan Marsh and Scott Maurice Join UPSTACK as Partners

UPSTACK, the leading full-service technology brokerage, announced the acquisition of Avail Partners LLC, a Seattle-based technology consulting firm that helps midmarket organizations strategically optimize their IT investments.

As part of the acquisition, Avail’s Founders and Managing Partners, Dan Marsh and Scott Maurice, will join UPSTACK as Partners. The Avail team will also join the company, expanding UPSTACK’s presence and capabilities in the Pacific Northwest and across key verticals, including manufacturing, healthcare and professional services.

Founded in 2012, Avail earned a reputation for delivering transformative results by engaging directly with C-suite executives, such as CFOs, CTOs and CMOs, to align technology decisions with business strategy. The firm specializes in cloud economics, solution design and vendor evaluation, helping clients eliminate commodity IT functions and accelerate revenue.

“Dan and Scott are highly respected business technologists whose tech advisory practice mirrors UPSTACK’s focus on helping clients solve real business problems through smarter technology investments,” said Christopher Trapp, Founder and CEO of UPSTACK. “Their approach to collaborating directly with CFOs to turn technology into a strategic advantage aligns perfectly with our mission to transform IT advisory into a more business-focused, outcomes-driven service.”

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Avail takes a holistic, results-based approach to technology consulting. The firm is known for its ability to identify and address revenue accelerators and cost savings by aligning IT strategy with core business objectives. Avail’s proprietary Market Intelligence Assessment process enables rapid discovery and measurable results that resonate with financial and operational decision-makers.

Joining UPSTACK marks the next step in Avail’s evolution. As part of UPSTACK, the team can focus on delivering high-impact results for clients while gaining additional resources to expand to new markets.

“We see joining UPSTACK as a strategic investment in scaling Avail’s consultative model,” said Marsh. “We’ll have greater ability to deliver innovative strategies and better results to our clients. Our clients will gain additional value with UPSTACK’s platform and deep technology support resources.”

“From the beginning, we built Avail on relationships and results,” said Maurice. “UPSTACK’s industry-leading position, commitment to cloud economics, innovations in AI and enterprise focus tell us this is the right place to grow. It’s rare to find such deep alignment—philosophically and operationally.”

Avail will leverage UPSTACK’s extensive technology and vendor expertise, actionable data intelligence and purpose-built proprietary tech to expand client impact, streamline operations and grow market reach. The Avail team will continue delivering high-touch advisory and support services with additional horsepower provided by UPSTACK.

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