Zift Solutions, a leading provider of Partner Relationship Management (PRM) and Channel Marketing Management software, has named Macro as a strategic Zift partner. The distinction recognizes organizations that (a) have a track record of driving channel revenue and success for their customers, and (b) demonstrate expertise in the ZiftONE enterprise channel management platform. Zift maintains a growing ecosystem of trusted and certified agencies, applications, and service providers.
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Macro is a team of global digital marketing experts specialized in channel marketing technologies, campaigns and data operations. Macro works with a wide range of global companies, helping their growth and operations.
“We are happy that all the work we put into our channel marketing technology consulting practice has resulted in this strategic alliance. Everyone at Macro looks forward to the opportunities we have ahead,” said Dan Radu, President & Founder of Macro.
“We’ve seen what the Macro team can do for global partner marketing organizations. With that, we’re excited to work with them and experience their digital marketing and technical expertise firsthand,” says Gwyn Edwards, Director of Partnerships and Alliances at Zift Solutions.
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Zift Agency Partners specialize in creating content, campaigns, and educational courses that are optimized for ZiftONE and are designed to engage channel partners. World class organizations use the Zift platform to drive more revenue from their channel strategy.
