Company increases program resources by 300 percent, grows team to more than 60
Kaseya, the leading global provider of unified IT management and security software for managed service providers (MSPs), small to mid-size business (SMBs) and mid-market enterprises (MMEs), announced its expansion of the Kaseya + Datto Global Partner Program and its increased investment in channel partners, through doubled marketing development funds (MDF) and a larger team.
“Since the Datto acquisition, we’ve been building on their highly successful Global Partner Program to extend its benefits across all of Kaseya,” said Kaseya CEO Fred Voccola. “Today we’re excited to take the program to a whole new level with enhanced benefits across all tiers along with a significant increase in our company’s investment in the program, including growing the team that directly supports our customers to 60 world-class channel professionals.”
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“Today we’re excited to take the program to a whole new level with enhanced benefits across all tiers along with a significant increase in our company’s investment in the program, including growing the team that directly supports our customers to 60 world-class channel professionals.”
The Global Partner Program is a tiered system with partners moving up depending on their annual spend – Silver ($1K), Gold ($25K), Platinum ($100K) and Blue Diamond ($250K). Now, customers can combine their Datto and Kaseya spend, meaning that many of them will qualify at higher levels. Depending on their level, customers get free services such as enablement team support, live technical webinars, 24/7/365 customer support, free passes to industry events, and much more.
At DattoCon 2022, Voccola announced an increase of over 300% in the resources for the program allowing for more assistance in event planning and execution, as well as twice the amount of MDF to directly assist partners in the acceleration of their business. Furthermore, those in the partner program will get to work directly with Kaseya’s MSP Enablement team to make their events and webinars more strategic to yield the desired results.
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The MSP Enablement team has grown from a three-person team under Datto to a 60-person team at Kaseya. This team is a mix of Kaseya and Datto leadership, including Matt Scully, channel veteran and former Datto employee, who has returned to the organization as a senior channel development manager. Kaseya also promoted three vice presidents of business development for three different regions – Michael DePalma (North America), Greg Jones (Europe) and Shaun Witherden (APAC). This team is exclusively dedicated to helping Kaseya’s MSP partners succeed.
All levels will get access to Powered Services Jumpstart and its marketing automation tool that allows MSPs to customize sales sheets to their business. This platform will also include exclusive content to assist MSPs through M&A deals.
Additionally, the company is now offering Virtual MSP Partner Days so that MSP partners can continue learning about the ever-evolving market and how to grow their business. These one-day events will feature different learning tracks so MSPs can invest their time in what will help their business the most as well as can’t-miss keynote presentations and cash prizes.
“We have grown our partner program to new heights, but we aren’t stopping there,” said Dan Tomaszewski, EVP of the Channel. “We’re going to continue innovating the program, bringing our partners things they’ve asked for – including a new tier, even higher than Blue Diamond. I’m a former MSP myself. I’ve been in your shoes and I’m going to make sure this program has everything MSPs need to grow a successful business.”
