A global data analytics and advisory firm, Quantzig, that delivers actionable analytics solutions to resolve complex business problems has announced the completion of their latest …
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Bain & Company is acquiring Pyxis, a leading alternative data analytics firm, to complement its Advanced Analytics Group and bring unprecedented accuracy and speed to the analysis…
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TV Data and Analytics Leader Bolsters Real-time Commercial Measurement Capabilities Samba TV, the leading provider of global TV data and audience analytics, announced that it has…
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Mobiquity Technologies , Inc., a leading technology provider in next generation programmatic advertising released AdTribute as an additional measurement feature of the Advangelists ad…
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New platform feature Activate enables businesses to transform behavioral data into triggers for in-the-moment user experience decision making Quantum Metric, the digital experience…
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The real challenge: WebRTC is a serverless communications protocol, and WebRTC malvertising is only detectable via behavioral analysis. Blacklisting – the most frequently used method to…
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New, affordable ad-fraud and bot protection for advertisers, marketers, publishers, website owners and the ad tech industry Escalated recently announced the launch of their…
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Kelley Baron is named North American Qualitative Lead Kantar, one of the world’s leading marketing data, insight and consultancy companies, announced that it is expanding its…
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Switchboard's Data Ops Solution Puts Insights into the Hands of Sales Team and Execs Switchboard, the domain expert in data operations software for the largest content providers,…
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