Dovetale is empowering more brands to create direct to consumer relationships by offering tools for fans to reach out to them Dovetale, Inc. announced that it has launched "Pages", a…
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New Research Reveals Consumers Value ‘Authenticity’, ‘Commitment’, ‘Relevance’ and ‘Creativity’ in Advertising, but Brands Aren’t Delivering New analysis carried out by social media…
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Sprout Social’s Latest Brands Get Real Report Reveals 70% of Consumers Want Brands to Take a Stand, yet More Than Half (53%) Believe Brands Take a Stand Solely for Public Relations and…
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New Enhancements to BrandXM Provide Opportunities for Businesses to Monitor Key Touch Points Along the Consumer Journey, Integrate Online Study Panels for Faster Insights, and Access…
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Mirriad's Technology Integrates With Tencent to Dynamically Serve Branded Content to Large Audiences Computer vision and AI-powered platform company Mirriad announces a two-year…
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Uses Precision Targeting and AI to Promote Products That Create a Personalized Experience for Consumers and Lead to Higher Conversion for Brands Whisk, the world’s smartest food…
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Study also finds event marketers experience a 50% upswing in event app adoption with fully-branded experiences   Bizzabo, the world's leading end-to-end Event Success Platform,…
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Building on the enduring strength of the Trax-Nielsen alliance, Nielsen and Trax, the leading provider of computer vision solutions for retail, announced three new offerings that will…
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Consortium Releases White Paper With Extensive Insights From The Hershey Company, Reprise/IPG Mediabrands, Hearst Television, MadHive, and Beachfront Media AdLedger, the non-profit…
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