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project44, architects of the modern supply chain, hosted its velocity event on June 11 at the company’s headquarters inside the iconic Merchandise Mart in Chicago. At the event, the company announced the evolution of its existing Movement platform into a

The sales ecosystem has undergone a fundamental transformation in recent years. Traditional salestech approaches relied heavily on gathering data without explicit permission, tracking prospect behaviors invisibly, and interrupting potential buyers with unsolicited outreach. This paradigm created several problematic dynamics: Erosion




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