Marketing and advertising professionals running brands big and little around the globe are facing a similar dilemma in Consumer Journey. Mapping marketing impact and swiftly gaining…
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In this guest post at SalesTech Star, Pippa Edelen reveals how AI and interactive technology can improve the efficiency of your sales team.
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Strum, a financial services data-driven marketing and brand consultancy agency, announced the launch of Strum Platform, its new advanced end-to-end business intelligence (BI) data…
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Study Sheds Light into the Rise of OTT and the Possibility for New Revenue Models for Leading Providers Apple, Netflix, Hulu and Amazon OpenX announced the findings of a nationwide…
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First-Of-Its-Kind Data Provides a New Dimension of Customer Insight Based on Neuroscience and Advanced Behavioral Analytics Neuro-ID, a leading behavioral analytics provider,…
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J.D. Power, the leading global provider of customer satisfaction research, has signed an agreement with Uptake Technologies, an industrial AI and IoT software leader, to develop new…
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Acorn International announced that it has launched its local Chinese influencer facilitator business, called A-KOL (standing for "Acorn Key Opinion Leader", with a key opinion leader…
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California State Capital is First Stop in Making Changes that will Impact Ad Agencies, Brands and Consumers Across the Board Social Reality, Inc., a digital marketing and consumer…
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Acqueon Technologies Inc., a leader in proactive customer engagement management, and global B2C marketing automation company, Selligent Marketing Cloud (Selligent), announced a formal…
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