Last week, Neustar, Inc. announced the appointment of Gregg Galletta as Vice President of Data Strategy. Gregg Galletta will lead the overall data strategy which fuels Neustar’s…
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The Onslaught of Content Produced Will Require an Entrepreneurial Approach for Marketers Advertising Production Resources has released its 18th annual advertising production trends.…
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The rise of the digital era has caused consumer expectations to increase across all industries, but especially in retail. Consumers not only want the possibility to shop at the click of…
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While Apple’s Long-Awaited Entry into Subscription Video Has Drawn Sharp Criticism, Simon-Kucher & Partners Go-To-Market and Revenue Strategist Eddie Hartman Believes Apple Is…
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DISH Media announced that Dave Antonelli has been selected to lead advertising strategy and revenue for Sling TV. "Dave will apply his insights into the rapidly changing media…
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Cloud Elements Issues Third Annual “State of API Integration” Report; Highlights Trends, Challenges and Opportunities for the API Economy API integration is increasingly an important…
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Annual Playbook Examines the Impact of Amazon Advertising on Vendors and Sellers Merkle, a leading technology-enabled, data-driven performance marketing agency, released its second…
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SMS Assist announced the hiring of Graham Blackwell as chief strategy and revenue officer. A deeply experienced operating executive, Blackwell will lead SMS Assist’s strategy, pricing,…
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Dynata, a global leader in first-party data and data services, has created the new functional area of Data Strategy, expanding the scope of its existing Research Science group. Melanie…
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Atlassian Corporation Plc, a leading provider of team collaboration and productivity software, announced it has entered into a definitive agreement to acquire AgileCraft, a leading…
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