For decades, sales has been as much art as science. The best salespeople relied on intuition, persistence, and relationship-building, while technology offered little more than
The “95:5 rule” has been everywhere in B2B marketing conversations in recent years. Forrester even updated it to the “85:15 Variable.” But here’s the truth:
Go-to-market (GTM) leaders have a problem. They’re pouring money into an AI-based strategy – but so far, they have little to show for it. The
In an era where customer expectations are sky-high and patience is paper-thin, businesses are racing to modernize their contact centers. AI, automation, and omnichannel platforms
This simple truth is changing the way we think about pipelines, performance, and buyer psychology
Logic has been at the core of SalesTech and AI for a long time. This
Traditional B2B sales has long been a domain defined by the spoken word and static
The B2B sales landscape has evolved. Buyers now spend less time engaging with sales reps
Features are often what make or break first impressions in the world of enterprise technology.
Conversational AI; it is a rebirth of AI with robust capabilities and human-like answering abilities
President steps into CEO role to drive PCMI’s next phase of platform execution and scale PCMI, a leading SaaS provider for Finance & Insurance (F&I) product and service contract administration, announced the appointment of Clyde Owen as Chief Executive Officer,
MediaCo Holding Inc. , a leading multi-platform media company serving multicultural audiences nationwide, announced a series of strategic leadership promotions across its sales, marketing, research, and revenue operations organizations. These promotions recognize exceptional performance, sustained impact, and the continued strengthening
At a $1.8 billion valuation, backed by L2 Point and Pure Storage, the company scales AI-first cloud storage to meet the explosive demands of modern data Wasabi Technologies, the Hot Cloud Storage company, announced a $70 million equity funding round led
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