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The “95:5 rule” has been everywhere in B2B marketing conversations in recent years. Forrester even updated it to the “85:15 Variable.” But here’s the truth:

Go-to-market (GTM) leaders have a problem. They’re pouring money into an AI-based strategy – but so far, they have little to show for it. The

In an era where customer expectations are sky-high and patience is paper-thin, businesses are racing to modernize their contact centers. AI, automation, and omnichannel platforms

How many browser tabs does your top sales rep have open right now? Ten? Twenty?

The sales landscape has changed dramatically within the last ten years. From face-to-face meetings and

“Most salespeople don’t become fully productive until 12 to 15 months after they start.” This

This simple truth is changing the way we think about pipelines, performance, and buyer psychology

Logic has been at the core of SalesTech and AI for a long time. This

Traditional B2B sales has long been a domain defined by the spoken word and static

Aarav Solutions, a global digital transformation and enterprise solutions company specializing in Odoo-based platforms and AI-driven business accelerators, announced the launch of its AI-powered Configure, Price, Quote (CPQ) Chatbot on Odoo, a next-generation conversational commerce solution designed to allow customers

The balance of power in B2B buying has changed for good. Buyers nowadays are more tech-savvy, know more, and don’t rely on salespeople as much to help them make selections. Analyst reports, peer evaluations, community forums, and AI-powered research tools

Partnership expands no-code industrial AI across Thailand with predictive maintenance, advanced process control, vision AI, and seamless Ignition integration SORBA.ai, the leading no-code industrial AI platform for manufacturing, energy, and critical infrastructure, announced a new channel partner with Appomax (www.appomax.co),




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