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The B2B buyer’s journey is often described as a challenging and complex cycle. It is like a bumpy ride and according to Gartner, a significant majority of B2B customers, around 77%, find their purchase experience to be difficult. This difficulty

Eden Exchange’s recently released comprehensive report highlights the impact of technology, internal migration and changing demographics on rapidly evolving franchising landscape. Eden Exchange, a revolutionary online platform for buying and selling businesses, recently released its comprehensive report, “Unlocking Franchise Growth
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