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HCLTech, a leading global technology company, announced an exclusive preferred professional services agreement with Cloud Software Group, to help implement, upgrade, modernize and provide services for all TIBCO products for enterprise customers across the globe. This partnership will help drive

B2B buyers have different purchase journeys than B2C. In B2C, there is only one individual who takes the decision most of the time. However, in B2B, different individuals play an instrumental role in decision-making. If we try to categorize these




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