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Artificial Intelligence (AI)
Tara Kelly

5 Questions: What Brands Need to Know to Redefine Customer Engagement in 2024

By definition, customer engagement means a two-way interaction. As generative AI gains traction, brands have access to more sophisticated tools to facilitate that dialogue. But customer expectations are also shifting alongside new communication capabilities and brands need to be prepared

Fullcast-Welcomes-Aubrey-Donnelly-as-New-Chief-of-Staff
Sales & Marketing
STS News Desk

Fullcast Welcomes Aubrey Donnelly as New Chief of Staff

With an extensive background in administrative roles and a passion for fostering teamwork and growth, Aubrey Donnelly brings a wealth of experience and enthusiasm to her new position. Fullcast is thrilled to announce the appointment of Aubrey Donnelly as its chief of

Eden-Exchange-Revolutionises-the-Business-Buying-Market_-Adding-SugarCRM-AI-Powered-Sales-Automation-to-its-Deal-Making-Platform
Artificial Intelligence (AI)
STS News Desk

Eden Exchange Revolutionises the Business Buying Market, Adding SugarCRM AI-Powered Sales Automation to its Deal-Making Platform

Australia’s Leading Digital Deal Makers Save Countless Hours with Sugar’s Best-in-Class Automation, Workflows, and Extensibility Eden Exchange, Australia’s leading marketplace for buying and selling small and medium-sized enterprises (SMEs), is revolutionising the deal-making process through technology with SugarCRM, provider of

Stay With Us

Retail Trends That Are Redefining The Buyer- Seller Cycle: with Sara Richter, CMO at SAP Emarsys

Using Al Sales Assistants To Drive Growth: with Titus Jumper, CEO of Sales-Hub

The State of Modern Sales and SalesTech with Frank Dale, SVP of Product Management at Salesloft

Customer Success Tips for B2B with Rachel Sherriff, Chief Customer Officer at Recurly

The State of Al and AdTech: with Oz Etzioni, CEO and Co-founder of Clinch

Driving Better B2B SaaS Marketing ROI: with Alicia Hale,
SVP of Growth Marketing at Demandbase

Evolving Standards In B2B Sales and Marketing: with Kimberly Gordon, Senior Vice President of Marketing at People.ai

Product Marketing
and AI with
Jason Telmos,
6sense

Vibe Coding and The
Future Of Product Demo Platforms
with Eric Anderson, CEO of Walnut​

AI Agents And Their Impact on Sales, Marketing Experiences: with Ben Weikert, Senior Director, Product Marketing and GTM Innovation at Salesloft

The Future Of Digital Customer Journeys
with Monica Ho,
CMO at SOCi

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