In 2019, we’ll see people, process and technology combine to create a more pervasive ‘culture of practice’ that drives sales readiness within sales organizations. Unfortunately,
When it comes to their B2B sales team, a lot of organizations will just hire anyone with a pulse.  If they hit their numbers, great. If not, just fire them and move onto the next hire. No problem, right?
![[Guest Post] One of These 21 Personalization Tools Will Boost Your Sales](https://salestechstar.com/wp-content/uploads/2018/12/Guest-post_3-768x434.jpg)
Time and time again, the strategy that is driving business and seeing some of the most significant returns is personalization. Gartner predicts that e-commerce businesses that personalize
Tech companies should seek a channel sales partner with expertise in your specific area and who have an existing portfolio of offers that align with yours.
Veteran Market Operator Brings Execution-Focused Perspective to Quantitative Research and Trading Initiatives Helix Alpha announced that Brian Ferdinand has joined the firm as Strategic Advisor, bringing decades of market experience to support the firm’s quantitative research and systematic trading initiatives. In his
Kepner-Tregoe, Inc. (KT), a global training and consulting company, announced the appointment of Andrew C. Marshall (Drew) as Chief Executive Officer, effective January 1, 2026, to lead a major investment program. Andy Cook, who has served as Interim CEO for
BlueSoft Websites was acquired in the fall of 2025 by YB Marketing, a Rio Verde, Arizona–based Digital Marketing agency. YB Marketing has a long-standing history of supporting businesses through robust systems, marketing expertise, and proven processes. YB Marketing brings nearly 25
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