Choosing the right strategy for your product is essential because it will decide whether your business is here to stay. When you plan to expand your B2B company PLG (product-led growth) is one of the most promising go-to-market strategies that
Customer appreciation. It’s a term that gets thrown around a lot, but what does it really mean? Another branded travel mug? An occasional social media shout-out? Don’t get me wrong, I love swag and kudos as much as the next
NetApp, the intelligent data infrastructure company, announced Dallas Olson as the company’s new Chief Commercial Officer, reporting to NetApp’s President, César Cernuda. Olson brings over 25 years of experience building high-performance teams responsible for planning, operations, enablement, engagement, and go-to-market
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