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From gym memberships to music streaming, subscriptions are ubiquitous in the modern digital economy When they work well, subscriptions can build a strong relationship of

The dog days of summer bring plenty of drudgery, and not just because it’s hot. You’ve probably noticed that every campaign or outreach effort brings

The holidays are quickly approaching, which means retailers and brands have been preparing for months to manage the influx of demand from consumer shopping. Managing

A compelling strategy that results in a satisfying customer experience where all the needs of

Historically, marketing and sales departments have often functioned independently, resulting in conflicting objectives and inefficiencies.

The importance of engagement in sales cannot be ignored. Today, the world is hyper-connected, and

In the competitive sales landscape, objection handling can make or break a deal. Traditional methods,

In today’s dynamic and competitive sales environment, global businesses increasingly rely on sales technology to

Intent data is crucial in modern marketing and sales, signaling a prospective customer’s readiness to

NTT DATA announces the acquisition of The Cloud People Group AS, one of the largest pure-play ServiceNow partners in Europe. Founded in 2019, The Cloud People is headquartered in Oslo, Norway, with offices across northern Europe, the USA and Brazil,

Eagle Eye Power Solutions, a leading manufacturer and provider of DC power products, services, and education for utility, data center, and critical power applications, recently announced a strategic leadership transition effective January 1, 2026, to support continued growth and long-term

Expansion leverages ESW’s cross-border capabilities alongside Shopify’s infrastructure and Arsenalia’s strategic consultancy to power Scholl’s global DTC growth. ESW, the leading global direct-to-consumer (DTC) ecommerce provider, announced an expanded partnership with Scholl, executed in close collaboration with Shopify and Arsenalia,




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