Marketers can now build sustainable, brand-safe omnichannel campaigns on their own AUDIENCEX, a leading provider of end-to-end digital marketing solutions for mid-market businesses,…
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RhythmOne plc (LSE AIM: RTHM), a global advertising technology company, today announced that it will offer United States-based clients guaranteed(1) in-demo delivery of advanced TV…
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Programmatic Advertising Veteran from Time Inc., Judith Hammerman Joins Adobe as Head of Audience Manager for the Americas Data Management Platforms (DMPs) are the most sought-after…
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Versium, a leading AI predictive analytics technology company, today announced a new partnership with LiveRamp®, an Acxiom® company (NASDAQ: ACXM) and leading provider of omnichannel…
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Revamped Nielsen Total Audience Report  Utilizes Advancements in Measurement Solutions To Best Reflect What’s Currently Happening With U.S. Consumers Across Both Linear and Digital…
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Verto Analytics, the consumer-centric audience measurement company, today announced that it has secured $13.4 million in growth-financing led by Conor Venture Partners, Open Ocean…
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Roxot's beta customers report up to 35% increase in Google AdExchange revenue. Advertisers spend more on programmatic channels each year. In 2018, 82.5% of all US display ads will be…
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The latest version of the Celebrus Customer Data Platform (CDP) from D4t4 Solutions Plc has already added new features in the areas of Adobe Experience Cloud integration, audience…
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By leveraging Roku’s first-party data and proprietary ad technology, publishers can use Audience Marketplace to sell targeted audiences on the Roku platform to advertisers.
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IRI®, a global leader in innovative solutions and services for consumer, retail and media companies, today announced new, innovative audience solutions for IRI Verified Audiences to…
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