By RJ Horsley, President, SpotOn Transact There’s no doubt technology has streamlined how businesses interact with customers, leading to reduced labor costs and increased efficiency
Recently I decided to try my hand at targeting the most challenging space — the FNB (food & beverage) sector. Prior to this, I was mainly selling
Author – Julian Baring Marketers have long viewed advertising technology as a cost center—as necessary tools required to conduct business, but ultimately not contributors to
According to eMarketer, in 2019, the global revenue from E-commerce sales will reach $25.038 trillion. It is by 4,5% more than the year before. And by 2023 this amount is going to reach a mark of $29.763 trillion. The specialists predict a tendency for growth by 4.5% for the next 4 years.
Your CRM (Customer Relationship Management) platform helps you manage the company’s relationships, interactions, and business
Good data drives continuous improvement in a business but unfortunately, a number of telephone systems
Today’s B2B customer journey is said to be more complex. For most people who are
In an in-store buying experience, the customers interact directly with the retailers. They present their
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