Today, business literature is full of zealous advice on how to measure marketing (and sales!) effectiveness. These concepts might help your business in the short
Technology has been one of the most important innovations on the planet. Not only has it made information available instantly, but it has made it
Customer engagement is crucial for planting your brand on the radar of your potential customer and generating sales. Without the in-person interactions that brick and
Although they’re often overlooked, Request for Proposals (RFPs) are a significant driver of top-line revenue. Loopio’s recent study of 500 companies found that RFPs account
KPIs – Key Performance Indicators need to be measured and re-planned regularly to align to changing
Every business needs a website. A brand’s website is their identity online and is supposed
Leading cloud-based voice platform provider Aircall recently announced a $120MÂ Series D funding round led
In this article, we explore the reasons as to why a CRM should be one
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