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B2B technology
STS Staff Writer

Integrating SalesTech with MarTech: Creating a Unified Customer Journey

In the current digital landscape, integrating SalesTechnology (SalesTech) with marketing technology (MarTech) is critical for creating a seamless customer journey. As businesses strive to meet the ever-evolving expectations of their customers, the synergy between these two technological spheres can significantly

Pramata and Deloitte Help Clients Apply Generative AI to Contract Analytics
Artificial Intelligence (AI)
STS News Desk

Pramata and Deloitte Help Clients Apply Generative AI to Contract Analytics

Solution enables increased visibility across multiple, disparate systems, improves data-driven decision-making Pramata, a leading end-to-end contract management platform, announced a new strategic alliance with Deloitte. The organizations’ mutual clients can leverage Pramata’s simple, Generative AI-powered contract management and analytics solution

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