For decades, customer relationship management (CRM) systems have served as the backbone of go-to-market (GTM) strategies. However, today’s GTM leaders are questioning whether their CRM
Introduction: The Cost of Working in Silos For too long, IT and eCommerce teams have functioned as separate entities, often with competing priorities. IT ensures
Sales and Customer Success can often find themselves operating in silos, each focused on their own priorities. Sales reps are chasing new logos, while Customer
The sales and marketing landscape is on the cusp of a fundamental transformation, and AI is at the heart of it. Since early 2024, there’s
The SalesTech industry has undergone remarkable transformations in 2025, with investment patterns shifting toward integrated
Are you investing in SalesTech yet still having trouble closing deals? Imagine a fast-growing firm
The landscape of B2B sales and marketing has become more complex than ever. With the
It has been estimated that by 2025, 80% of B2B companies will integrate AI and
Businesses are being forced to reconsider their operational methods thanks to the worldwide shift towards
Businesses everywhere face soaring Customer Acquisition Costs (CAC) in their quest for sustainable growth. Many
As a launch partner for Gemini Enterprise and Gemini CLI extensions, Dynatrace integrations are now available on Google Cloud Marketplace Dynatrace, the leading AI-powered observability platform, announced it has expanded its collaboration with Google Cloud to help empower enterprises and
This strategic partnership enhances DGR’s Digital Foundations portfolio with industry-leading all-flash storage and sustainable data solutions. DGR Systems, LLC is pleased to announce its acceptance into the Pure Storage Partner Program. This strategic milestone allows DGR Systems to expand its
Sprinklr , the definitive, AI-native platform for Unified Customer Experience Management (Unified-CXM), announced that Michele Meyers is joining Sprinklr as Chief Accounting Officer, effective January 5, 2026. In this role, Meyers will oversee all accounting operations, financial reporting, and compliance functions, reporting
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