SalesTech Star

TechTarget Announces Closing of Previously Announced Acquisition of BrightTALK

TechTarget, Inc. (Nasdaq: TTGT), the global leader in B2B technology purchase intent data today announced the closing of the previously announced acquisition of BrightTALK Limited, a private company incorporated in England. As a leading marketing platform for webinars and virtual events in the enterprise IT market, the BrightTALK acquisition will enable TechTarget to significantly expand its proprietary first-party purchase intent data and its opt-in audience.

Read More: WNS Extends Partnership With Scandinavian Airlines

“We are excited to continue accelerating value delivery to our customers.”

“We are happy to complete this acquisition of BrightTALK,” said Michael Cotoia, Chief Executive Officer of TechTarget. “We are excited to continue accelerating value delivery to our customers.”

“Everyone on the BrightTALK team is thrilled about what this combination of great content and great data will bring to the market,” added Paul Heald, BrightTALK’s Co-Founder and CEO.

Read More: NTT DATA Services To Acquire Hashmap To Advance Data-Driven Analytics And AI Solutions

Write in to psen@itechseries.com to learn more about our exclusive editorial packages and programs.

Brought to you by
For Sales, write to: contact@martechseries.com
Copyright © 2024- SalesTechStar. All Rights Reserved. Website Design:SalesTechStar | Privacy Policy
To repurpose or use any of the content or material on this and our sister sites, explicit written permission needs to be sought.