Contentsquare, the global leader in experience analytics, has announced the appointment of Niki Hall as Chief Marketing Officer. With over 20+ years experience in the field and numerous marketing leadership roles under her belt, Hall will help the company deliver its ambitious growth strategy and accelerate global awareness of Contentsquare.
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2020 was a watershed year for digital businesses everywhere — accelerating transformation and ushering in bold new standards of customer experience (CX) excellence. Throughout it, Contentsquare has been working hand in hand with hundreds of leading global brands to equip digital teams for this brave new world of CX. From providing up-to-date data on digital experience trends and behaviors to adding customer value through the release of new, must-have capabilities, Contentsquare has been accompanying digital teams as they navigate their way to digital success.
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Hall held senior leadership roles at Cisco Systems, Polycom, Five9, and most recently as CMO of Selligent Marketing Cloud. Passionate about people, process and technology, she is well-versed in raising company profiles, building high-performing teams, and scaling for growth.
“I am thrilled to be joining Contentsquare at this incredibly exciting point in the company’s growth. I was instantly impressed when I first saw the technology in action, because the level of customer insight it offers is every business persons’ dream,” said Hall. “We live in a world that has been completely digitally transformed. Businesses everywhere need the Contentsquare solutions to understand their customer and raise the bar on customer experience — we’ll be right there alongside them providing critical insights, metrics and recommendations to drive success in this digital world.”
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