Inmar Intelligence Sees Landmark Year with Expanded Partnerships, Acquisitions, Senior Appointments And Launch of New Platforms
For the past 40 years Inmar Intelligence, a data-driven technology-enabled services company, has reinvented technology and data platforms to help clients revolutionize their business. In 2020 in particular, the company experienced incredible momentum for its retail offerings, including the launch of Inmar Intelligence Retail Cloud, the introduction of an e-commerce platform for grocery and everyday products that consumers need, and the introduction of SPINS and Ibotta as Platform Accelerators within the Innovator Ecosystem. Additional company milestones include the newly launched InmarPay and announcements of partnerships with Fulfillment.com and Happy Returns. Inmar Intelligence also expanded its leadership team with the appointments of Spencer Baird as EVP & President, MarTech and John Helmle as EVP & President, FinTech.
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Beyond this, Inmar Intelligence has leveraged survey data over the past year in order to help clients adapt and adjust to the ever-evolving changing consumer behaviors. This data enabled Inmar Intelligence to support continuous strategic decision-making for its clients now and for the future. Recent survey topics included brand loyalty during the pandemic, contactless payments and stockpiling.
InmarPay
A unified omnichannel payment platform that drives profitability by connecting consumer engagement and payments for retailers, pharmacies and CPG manufacturers. The platform, powered by Aurus, handles all merchant non-cash transactions seamlessly across all in-store and digital sales channels as well as contactless payment types.
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Appointment of Spencer Baird
Spencer Baird joined Inmar Intelligence in 2020 as Chief Transformation Officer. Baird has over 18 years of executive leadership experience in grocery retail, e-commerce and Consumer Packaged Goods working with industry behemoths including HJ Heinz, The Dannon Company, Kellogg Company, Ahold Delhaize and Peapod. He has been tasked with helping guide and accelerate the development of solutions across marketing, commerce and operations to facilitate and accelerate the industry’s digital transformation.
Appointment of John Helmle
Inmar Intelligence appointed John Helmle as EVP & President, FinTech. Helmle oversees the execution of Inmar’s financial workflow and payment processing on behalf of clients in the B2B, B2C and G2C segments while delivering the greatest possible ROI from clients’ investments with Inmar. Prior to this, Helmle was senior vice president of transformation at Inmar Intelligence and held multiple roles in finance and accounting, including mergers and acquisitions.
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